Paihia sits at the vibrant heart of the Bay of Islands, where the energy of a bustling waterfront town meets the tranquility of a subtropical coastal paradise. Known as the “Jewel of the Bay of Islands,” Paihia serves as the region’s activity hub and the perfect base for exploring one of New Zealand’s most spectacular destinations. From the town’s waterfront, boats depart daily in every direction, carrying visitors to the 144 islands scattered across the bay, out to encounter dolphins in their natural habitat, or across to historic Russell. The beach stretches along the main street, cafés and restaurants line the waterfront, and tour operators stand ready to help you experience everything from leisurely island cruises to adrenaline-pumping water sports. Yet for all its activity, Paihia maintains a relaxed, welcoming atmosphere that makes it easy to balance adventure with relaxation. Just minutes away lies the Waitangi Treaty Grounds, New Zealand’s most important historic site, while nearby Kerikeri offers artisan markets and historic attractions. Whether you’re seeking island adventures, cultural experiences, or simply a beautiful beach to call home for a few days, Paihia delivers it all.
A Rich Historical Foundation
Paihia’s story began in 1823 when missionaries led by Reverend Henry Williams established a mission station here, building New Zealand’s first church in Russell and creating what would become a significant center of early European settlement. The missionaries launched New Zealand’s first ship, the Herald, from Paihia Beach in 1826, and William Colenso set up the country’s first printing press here in 1835. This printing press would later be used to print copies of the Treaty of Waitangi in 1840. After the mission closed in 1850, Paihia declined, but was revitalized in the 1930s when American novelist Zane Grey made the Bay of Islands famous as a game-fishing hotspot. Learn more about Paihia’s fascinating history.
Why Paihia is the Perfect Base
Paihia’s position makes it the logical choice for Bay of Islands exploration. The town sits centrally on the mainland shore with excellent infrastructure for visitors, while the bay’s islands, beaches, and attractions spread out before you.
Location and Accessibility: Unlike Russell, which requires a ferry crossing, Paihia connects directly to the main road network, making it easily accessible by car and providing convenient access to the wider region. From Paihia, you can reach Kerikeri in 20 minutes, the Waitangi Treaty Grounds in 5 minutes on foot, and catch ferries to Russell or the outer islands from the wharf. This central position means less time traveling and more time experiencing.
The Bay of Islands: The name “Bay of Islands” perfectly describes this maritime playground where 144 islands dot sheltered turquoise waters. Captain Cook gave the bay its English name in 1769, though Māori had long known these waters as Īpipiri or Pēwhairangi. The bay’s protected waters, subtropical climate, and abundance of marine life have drawn people for centuries, first Māori settlers, then European whalers and traders, and now visitors from around the world seeking natural beauty and adventure.
Modern Amenities with Natural Setting: Paihia offers the full range of visitor amenities, from budget backpackers to luxury lodges, waterfront restaurants to casual fish and chip shops, supermarkets, banks, medical facilities, and an information centre. This infrastructure, rare in such a scenic setting, means you can base yourself in comfort while exploring wild islands and remote beaches.
The Winterless North: The Bay of Islands enjoys a subtropical climate earning it the nickname “Winterless North.” While winter does technically exist, temperatures rarely drop below 12°C, and summer highs reach 25-28°C. This mild year-round climate means any season works for visiting, though summer (December to February) brings the warmest water and busiest atmosphere.
What to See & Do in Paihia
Bay of Islands Cruises & Island Adventures
The bay itself is Paihia’s main attraction, and getting out on the water is essential to any visit.
Hole in the Rock Cruises remain the Bay of Islands’ most iconic experience. These cruises take you through the islands to Piercy Island (Motukōkako) at Cape Brett, where wind and waves have carved a massive natural archway through solid rock. Weather permitting, boats navigate right through the hole, a thrilling experience that brings you face to face with the bay’s geological power. Along the way, watch for dolphins (often swimming alongside the boat), spot seals basking on rocks, and observe seabirds including gannets diving for fish. Various operators offer different experiences, from large comfortable catamarans with full facilities to fast “blast” boats for adrenaline seekers. Most cruises include a stop at Urupukapuka Island for swimming and beach time.
Island Hopping to Urupukapuka Island provides a perfect day of beaches, walks, and relaxation. This is the largest island in the bay and a recreational reserve accessible by regular ferry services and tour operators. Otehei Bay, where ferries land, offers crystal-clear water, golden sand, and a café. The island features several walking tracks leading to panoramic viewpoints, secluded beaches, and historic pā sites. The island is also a bird sanctuary, home to tui, silvereye, whiteheads, fantails, and other native species. Camping is available at Cable Bay and Urupukapuka Bay for those wanting an island overnight experience (zero-waste policy, so take all rubbish back with you).
Sailing Experiences offer a more intimate way to explore the bay. Traditional tall ships and modern yachts depart from Paihia Wharf for half-day and full-day sailing adventures. Many trips offer hands-on sailing opportunities where you can help raise sails and take the helm, while others focus on relaxation with sundowner cruises featuring wine and local seafood. Sailing lets you slip silently past islands, into hidden coves, and away from the crowds, experiencing the bay much as early explorers did.
The Cream Trip Cruise follows a historic route once used to collect cream from island farms. This heritage cruise visits islands inaccessible to larger boats, stops at beaches for swimming, and includes lunch. The leisurely pace and commentary about the bay’s history and ecology make this popular with those seeking a more relaxed, educational experience.
Dolphin & Wildlife Encounters
The Bay of Islands supports several resident pods of bottlenose and common dolphins, along with diverse marine wildlife making viewing cruises highly rewarding.
Wildlife Watching Cruises offer opportunities to observe bottlenose and common dolphins in their natural habitat. Due to conservation measures protecting the endangered bottlenose dolphin population, swimming with dolphins is no longer permitted in the Bay of Islands. Licensed operators follow strict marine mammal protection guidelines, maintaining appropriate distances to allow dolphins to feed, rest, and care for their young without disturbance. Even from the boat, watching these intelligent creatures in their natural environment proves magical, and the underwater visibility often allows clear viewing when dolphins swim near vessels.
Beyond dolphins, wildlife cruises frequently encounter New Zealand fur seals basking on rocky outcrops, little blue penguins (the world’s smallest penguin species), various seabirds including gannets and shags diving for fish, and occasionally orca passing through during their migration season (May to September). The Bay’s protected waters and abundant marine life create excellent conditions for observing New Zealand’s unique wildlife while supporting conservation efforts that ensure these species thrive for future generations.
Water Sports & Beach Activities
Paihia’s calm waters and beautiful beaches support every water activity imaginable.
Kayaking offers an intimate way to explore the coastline. Rent kayaks independently for a few hours of coastal paddling, or join guided tours that take you to caves, secluded beaches, and historic sites while providing commentary about the area’s natural and cultural history. Some tours include waterfall visits and beach picnics.
Stand-Up Paddleboarding (SUP) has become hugely popular in Paihia’s calm bay waters. Rentals are available right on the beach, with lessons for beginners. The calm conditions make this perfect for first-timers, while more experienced paddlers can venture further along the coast.
Parasailing over the Bay of Islands offers bird’s-eye views of the islands, beaches, and marine life below. Tandem and solo options are available, with experienced operators ensuring safety.
Fishing Charters depart from Paihia Wharf daily. The Bay of Islands has earned international fame for game fishing, with marlin and tuna in deeper waters attracting serious anglers. Closer to shore, snapper, kingfish, and other species provide excellent sport. Options range from half-day harbour fishing trips suitable for families to multi-day big game fishing expeditions.
Beaches
Paihia Beach stretches along the town’s waterfront, providing easy swimming access right from the main street. This safe, sandy beach suits families, with shallow water and no dangerous currents. Kayak and paddleboard rentals operate directly from the beach. The waterfront promenade makes for pleasant strolls, with cafés and restaurants just steps away.
Te Tii Bay (also called Ti Beach), a short walk north along the coastal track from Paihia, offers a quieter alternative. This sheltered bay provides good swimming and often feels less crowded than the main beach.
Twin Coast Cycle Trail Beaches: Cycling or walking the coastal sections of the Twin Coast Cycle Trail leads to several beautiful, less-visited beaches in the Opua and Okiato areas.
Walking & Cycling
Paihia to Opua Coastal Walkway follows the shoreline for 7km, passing through reserves, along beaches, and past mangroves. This well-maintained track suits all fitness levels and takes 2-3 hours one way. You can walk one way and return by ferry, or combine it with the Russell ferry for a circuit walk around the bay. The track offers beautiful water views and passes several swimming spots.
Haruru Falls Walk takes you to an impressive horseshoe-shaped waterfall on the Waitangi River. The easy 6km track (about 2.5 hours return) follows a boardwalk through mangroves and native bush. The falls are most spectacular after rain. You can also reach the falls by road and view them from the roadside lookout.
Opua Forest Lookout Track climbs steeply through native forest to a spectacular viewpoint overlooking the bay. This short but challenging track (30-40 minutes return) rewards the effort with panoramic views. Sunset from the lookout is particularly beautiful.
Waitangi Mountain Bike Park provides 73km of purpose-built mountain bike trails in the Waitangi National Forest. Built by the same team behind Rotorua’s famous bike park, these trails cater to all levels from beginners to advanced riders. The park features spectacular bay views, varying terrain, and an uplift shuttle service to the top of the hill (operating weekends, school holidays, and public holidays). Bike rentals available on-site.
Twin Coast Cycle Trail (Pou Herenga Tai) connects the Bay of Islands with Hokianga Harbour on the west coast, traversing 84km of railway lines, boardwalks, bridges, and country roads. The trail passes through stunning scenery and offers rich Māori and European history. Most riders complete it over 1-2 days, though you can tackle shorter sections as day trips from Paihia. E-bike rentals make the trail accessible to less experienced cyclists.
Cultural & Historic Sites
Waitangi Treaty Grounds sit just 2km from Paihia (25-minute walk or 5-minute drive). As New Zealand’s most important historic site where the Treaty of Waitangi was signed in 1840, this deserves priority in any Paihia itinerary. The grounds include two world-class museums, cultural performances, guided tours, and the historic Treaty House. Allow 3-5 hours minimum. Open daily 9am to 5pm (extended summer hours). Learn more about Waitangi.
Historic Russell, reached by a 15-minute passenger ferry from Paihia Wharf, offers New Zealand’s first European settlement and former capital with charming historic buildings, museums, and waterfront dining. Many visitors day-trip from Paihia to explore this peaceful village’s rich colonial heritage.
Food & Wine
Paihia’s dining scene balances fresh seafood with diverse cuisines, casual beachside cafés with fine dining.
Waterfront Dining dominates Paihia, with restaurants and cafés lining the main street overlooking the bay. Fresh Bay of Islands seafood features prominently on menus, from fish and chips enjoyed on the beach to elegant seafood platters in upscale restaurants. Sunset dining with views across to Russell creates memorable evenings.
Local Wineries around Kerikeri and the wider Bay of Islands produce excellent wines, benefiting from the subtropical climate and varied microclimates. Several wineries offer cellar door tastings and dining experiences. Wine tours from Paihia make visiting multiple wineries easy, with designated drivers and local knowledge ensuring you find the best.
Casual Options abound in Paihia. Bakeries serve fresh pies and sandwiches perfect for beach picnics or boat trips. Ice cream shops offer respite on hot days. Fish and chip shops provide the classic Kiwi takeaway. Cafés along the waterfront serve excellent coffee and breakfast.
Nightlife & Entertainment
Paihia serves as the Bay of Islands’ social centre, especially during summer. Waterfront bars host live music, particularly on weekends and during holidays. The atmosphere stays relaxed and friendly rather than wild party scene. Beach gatherings, particularly around New Year, bring people together for outdoor celebrations. Local events like food festivals and markets add to the entertainment calendar.
Practical Info: Getting There & Visitor Tips
Getting There
Paihia is located 230km north of Auckland (approximately 3 hours’ drive via State Highway 1), 60km from Whangārei (1 hour), and 20km from Kerikeri and Bay of Islands Airport (20 minutes).
See detailed directions from Auckland to Paihia.
By Bus: InterCity operates daily coach services connecting Paihia with Auckland and other North Island destinations.
Parking: Public parking is available along Paihia’s waterfront and on side streets. During peak summer season and holidays, parking can be challenging. Most accommodation provides parking for guests.
How Long to Stay
Most visitors spend 2-4 nights in Paihia, allowing time for:
- A full-day island cruise or Hole in the Rock tour
- Visit to Waitangi Treaty Grounds
- Day trip or half-day to Russell
- Beach time and water sports
- Day trip to Kerikeri or other nearby attractions
Active travelers or those wanting to explore further afield (Cape Reinga, Hokianga, extensive island hopping) benefit from 5-7 nights, using Paihia as a base for different adventures each day.
What to Bring
Essential Items: Sun protection (hat, sunscreen SPF 30+, sunglasses), swimwear and beach towel, comfortable walking shoes, light rain jacket, and reusable water bottle. The New Zealand sun is strong, so sun protection is critical.
For Activities: Reef-safe sunscreen for water activities, daypack for tours and beach outings, and camera. Most specialized equipment (wetsuits, snorkeling gear, bikes) can be rented locally.
Getting Around Paihia
Paihia’s compact town centre is easily walkable, with most accommodation, restaurants, and the beach within easy reach on foot. Bicycles suit the flat terrain and are available for rent. Cars are useful for visiting Kerikeri, Haruru Falls, and more distant attractions, with most accommodation providing parking. Passenger ferries to Russell and Waitangi depart from Paihia Wharf throughout the day.
Visitor Tips
Book Popular Activities in Advance: During summer and school holidays, popular cruises, dolphin viewing tours, and other activities can sell out. Booking ahead (especially for specific dates) ensures you don’t miss out.
Morning Activities: Bay conditions are typically calmest in the morning, making it the best time for water sports, cruises, and wildlife encounters. Afternoon sea breezes can create chop on the water.
Protect Yourself from the Sun: New Zealand’s UV levels are among the highest in the world. Even on cloudy days, sunburn happens quickly. Reapply sunscreen every 2 hours, wear a hat, and seek shade during peak UV times (11am to 3pm).
Respect the Marine Environment: The Bay of Islands’ beauty depends on healthy marine ecosystems. Use reef-safe sunscreen, don’t touch or disturb marine life, take all rubbish with you, and follow your tour operator’s guidelines.
Accessibility
Paihia’s flat town centre and waterfront promenade offer good accessibility for those with mobility limitations. The beach has a paved promenade suitable for wheelchairs. Many restaurants and shops have accessible entrances. However, some older buildings may have steps.
Waitangi Treaty Grounds offer wheelchair accessibility with ramps, accessible parking, and wheelchairs available for loan (call ahead to confirm availability).
Some cruise operators offer wheelchair-accessible vessels. Check with individual operators regarding accessibility when booking.
Local Listings to Explore
Tours & Activities
Waitangi Treaty Grounds New Zealand’s most important historic site, just 2km from Paihia. Two world-class museums, cultural performances, guided tours, and the historic Treaty House. Allow 3-5 hours minimum. Open daily 9am-5pm.
Browse more Tours & Activities in the Bay of Islands
Accommodation in Paihia
Find your perfect Paihia base from beachfront resorts and boutique lodges to budget-friendly backpackers and holiday parks. Paihia offers the Bay of Islands’ widest range of accommodation options, all within easy reach of beaches, restaurants, and the wharf.
Browse Accommodation options in the Bay of Islands
Food & Drink
Paihia’s waterfront restaurants and cafés offer fresh Bay of Islands seafood, international cuisines, and stunning views. From casual fish and chips on the beach to elegant fine dining, you’ll find options for every taste and budget.
Explore cafés and restaurants in the Bay of Islands
Events
Check what’s happening during your visit, from cultural festivals to local markets and seasonal celebrations.
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